What’s Pin & Win?

The Victoria Racing Club (VRC) is proud to announce Very Special Kids as the new Pin & Win charity partner for 2019.

Pin & Win is the VRC’s flagship annual charity fundraiser and since 1995 has given charities the platform to raise more than $5.7 million through the sale of Lexus Melbourne Cup souvenir pins, helping to change lives and support the community.

Very Special Kids is the 15th charity to partner with the VRC, with the Pin & Win partnership to support an upgrade of Very Special Kids’ children’s hospice at Malvern where it cares for children with life-threatening conditions and provides much-needed family support services.

The Pin & Win campaign will commence in early September, with pins available at Flemington and a range of retail outlets.
In 2018, racegoers who purchased a Lexus Melbourne Cup lapel pin during the competition period had the chance to enter a draw to win over $135,000 worth of prizes.


The 2018 prizes and prize winners are:

  • First Prize: 2018 Lexus NX300h AWD F Sport in Titanium (with Enhancement Pack 1), valued at up to $80,000 RRP (Inc GST & on-road costs).
    WINNER: M. Hoare, 3102
  • Second Prize: Exclusive Money Can’t Buy Race Day Experience for 10 people on Lexus Melbourne Cup Day 2019, valued at up to $43,000, incl. dining & drinks package at the Terrace Restaurant, return helicopter flights from Melbourne Helipad at Batman Park, behind the scenes tour incl. Mounting Yard & a photo with the Lexus Melbourne Cup, & 1 x framed photo of the group. 
    WINNER: R. Cruse, 3978
  • Third Prize: Sofitel Melbourne On Collins Hotel Deluxe Package for 4 people, valued at up to $7,060, incl. 2 x Prestige Suites at the Sofitel Melbourne for 2 nights with Sofitel Club Lounge benefits, degustation dinner at No35 restaurant, High Tea, 2 x Sofitel Melbourne Hotel of the Arts Collection Gift Sets & valet parking. 
    WINNER: H. Varcoe, 5280
  • Fourth Prize: TCL Electronics package valued at $4,998, incl. 1 x 65” Android TV & 1 x 55” Android TV. 
    WINNER: F. Studd, 3141

Terms and conditions

Pin & Win competition information and terms and conditions (PDF)